Printed Cartons

Cartons are pre-printed with information, such as the product name, brand, graphics, logos, barcodes, and messaging.

Cartons are typically pre-printed in large quantities, so the manufacturer has batches of cartons stored onsite. Within each batch, cartons have the same information. Every time the manufacturer introduces a new product SKU, promotion or seasonal varietal, either a new carton needs to be pre-printed or the variable information is added at the end of line using labels, case coders or stamps.Herein lies the major challenge for manufacturers. The pressure to meet growing consumer demands is leading to a proliferation of product lines and the pre-printed cartons to match. The more SKUs there are, the more costly and challenging pre-printed cartons become. With a growing stock of pre-printed cartons, manufacturers are faced with the challenge of finding space to store them and employees to organise, monitor and pick through them as required – both of which can quickly become expensive and complex.